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When Robert "Alan" Moore began his journey with the Michigan Soybean Promotion Committee in 1992, little did he know how long that journey would be, let alone his countless areas of involvement with not only the soybean industry, but all of agriculture.

Located near Elsie in Clinton County, Moore's farm has been in his family for three generations. He has been involved in the farm, and agriculture overall, most of his life. His family began raising crops to sell as seed (corn, soybeans and rye), a business Alan and his wife Phyllis and their son, Ben, continue to this day.

Keith Reinholt, MSPC's special projects coordinator, says when he asked Moore to consider serving on the MSPC many years ago, "It was because of Alan's seed production business, which includes soybeans, that he felt a commitment to be part of this industry." Moore was appointed a district MSPC director by the governor and served three 3-year terms. His fellow directors elected him president of the board his final year.

Moore became the first representative from Michigan to the North Central Soybean Research Program (NCSRP) in 1994, a position he says he thoroughly enjoyed for 10 years. He offered invaluable input on behalf of all soybean farmers.

As Moore's third term on the MSPC came to a close, U.S. Secretary of Agriculture Mike Johanns appointed him to the United Soybean Board (USB), on which he served three 3-year terms. He served on numerous committees, and felt he especially thrived in the meal and oil committee.

Throughout this time, Moore never lost his commitment to numerous local community organizations and church activities. And, on his retirement from USB, he indicated he would be interested in serving again on the NCSRP.

Like many farmers, Moore was determined to overcome numerous challenges, the latest of which were the loss of his farm's grain dryer and nearly losing his own life in 2013. According to Moore, "You never know when your time's up, so it's important to plan for the future sooner rather than later. Always be thinking long-term on the direction you want your farm to take. Include your farm partners in the planning process. If you don't have a goal, how are you going to get there?"

Moore and his family farm more than 2,000 acres of corn, soybeans and rye, all for their seed business. They're excited for the next generation to enter the business.

For these and many other reasons, Michigan Farmer magazine named Moore a 2015 Michigan Master Farmer, a well-deserved honor.

Moore says, "While the recognition is appreciated, the real reasons I continue farming and supporting this industry by dedicating my time are that I love the industry and I want to build a better future in agriculture for not only my family but for my fellow farmers. I encourage others to consider dedicating some time to serve on a commodity board such as the MSPC. You won't be disappointed." Moore concluded.

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