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Dairy industry gearing up for Movember

MADISON, WI -- MoDairy sponsors and supporters are at World Dairy Expo in Madison, WI, to start healthy conversations before the official start of Men's Health Month in November.

The MoDairy campaign supports the Movember Foundation, a national organization committed to raising awareness of men's health issues including prostate cancer, testicular cancer and mental health.

"Our role as communicators is to emphasize men's health issues such as prostate cancer throughout the dairy industry," says Amy Throndsen with Advance Comfort Technologies, sponsor of the MoDairy campaign. "Dairy farmers are as prone to the risks as all men but might not recognize early symptoms as anything other than the result of hard, daily work. They might need encouragement to take the time to get tested on a routine basis."

Statistically, one in seven men will be diagnosed with prostate cancer in his lifetime. MoDairy formed to communicate the importance of prostate cancer screenings and other healthy activities to dairy farmers and other industry members.

Here are some suggestions for those who want to get involved now or in November:

Throw a MoDairy party or decorate your office and social media channels with MoDairy art. Follow this link to find free MoDairy social media content, printable mustaches and more: Find more materials, information and inspiration from the Movember Foundation at

Start conversations about men's health by growing a mustache. If you currently have facial hair, consider shaving on Nov. 1 and growing a new mustache throughout the month.

Join the conversation at

Sponsors of the 2015 MoDairy campaign include Advanced Comfort Technology/DCC Waterbeds, Filament Marketing, Jaylor, Schaefer Ventilation and Udder Tech.